How To Make The Next Great Motorcycle

There’s no good motorcycle content anymore. That’s a) partially my fault b) a damn shame and c) a great opportunity for an enterprising enthusiast. Here’s how to do it, do it right and make money doing it.

Just so everyone’s on the same page: I have zero interest in ever again writing about motorcycles full time. Bikes are fun and all, but being the World’s #1 Dog Camping Journalist is even funner. Man, it’d be nice to read about bikes sometime though.

I bounced this piece of fellow cranky old writer Sam Smith, just to make sure I wasn’t totally off base. He told me to include the following three points:

Why bike journalism matters: Because motorcycles are awesome. Because we care about them. Because they deserve a larger place in the world and because more people should ride them. And because they’re hard to get into and most people go about it all wrong, then get scared off instead of becoming life-long riders. Because riding a motorcycle means freedom and sticking it to the man and extending a middle finger in the face of people who say you shouldn’t or can’t.